New study shows strong demand for energy efficient mortgages

(eceee news, 19 Feb 2018) A new study published by E.ON, suggests that ‘energy efficient mortgages’ could the solution for overcoming financial barriers for European consumers considering an energy efficiency make-over for their home.

The study – Creating an Energy Efficient Mortgage for Europe Consumer Research Insights – is part of the EU funded 'EeMAP' initiative, which aims at establishing a new energy efficient mortgage product for Europe’s banks and borrowers, to encourage banks to grant better mortgage rates or extra borrowing power for those willing to invest in more energy efficient properties. WorldGBC’s Europe Regional Network and its partner E.ON are playing leading roles in the 'EeMAP' initiative

The study has investigated whether European consumers would go for energy efficiency mortgages if banks offer them, the World Green Building Council writes.

After interviews presenting the energy efficiency mortgage concept to consumer groups in Germany, Italy, Sweden and the UK, key findings from the study include:

  • Positive reception in Italy, Sweden and the UK, but limited appeal in Germany where a similar state energy efficiency scheme already exists.
  • Appeal to consumers was highest in Italy (80%), followed by the UK (66%).
  • Consumers like the option of a home energy efficiency renovation fully managed by a third party, but equally want to be able to pursue a more bespoke ‘do-it-yourself’ approach.
  • Free energy surveys as part of energy efficiency mortgages would enhance their appeal.

View E.ON’s Consumer Research Insights study here.

Fore more information, view World Green Building Council web site

or the EeMAP website