Understanding the energy impacts of digital living

Start/Stop Date:
15 Jun 2016
DIGITALEUROPE’s offices Rue de la Science, 14 (7th Floor) 1040 - Brussels
Focus Areas:
To explain the indirect energy impacts of our everyday actions and how they might evolve.
Type of Event:

Part of EU Sustainable Energy week (EUSEW).

Objectives of the session
To explain the indirect energy impacts of our everyday actions and how they might evolve.

Session content
This session will explain the impacts that our daily online activities have on the energy consumed by our core digital infrastructure.  The energy impacts of booking a train journey online, using an app to navigate or sharing photographs on social media are not always obvious.  The Digital Agenda and associated policies will also be enabled by the same infrastructure.  Although more and more of this digital activity is being hosted and managed in the cloud, that “cloud” is a physical entity: servers in a data centre.  The session will explore these connections and interdependencies.

How will the session work?
This will be a moderated session including four different viewpoints: sector association, an individual cloud provider, a carbon analyst and an NGO.  Each will give a short overview but the majority of the session will be Q&A.

Who should attend?
This is an open session.  It should be particularly relevant for policymakers (Commission officials, MEP assistants), green and consumer NGO representatives, user industry associations, company representatives, think tanks and journalists


Moderator’s welcome and introduction:  Peter Judge, Global Editor, DataCenterDynamics

  • Welcome, objectives of the session, introductions


  • a. Sector level perspective: Emma Fryer, Associate Director, techUK
  • b. Operator perspective:  Steve Strutt, Cloud Advisor, IBM
  • c. NGO perspective: Andrew Hatton, Greenpeace
  • d. Independent Carbon analyst view:  Andie Stephens, Senior Consultant, Carbon Trust

Moderated discussion

Conclusions and next steps

  • Wrap up, links to relevant content and next steps

Register for the event