Webinar: How to achieve effective behavioural change in the transport and SME domain.

Start/Stop Date:
13 May 2015
DSM University with support from Leonardo Energy
Webinar 15:00 - 16:00 CET
Focus Areas:
Behaviour Change
Type of Event:

To register for the webinar: http://www.leonardo-academy.org/course/details.php?id=327

About the webinar:
This webinar will be the follow up of the webinar presented in January 2015 on what works and doesn’t in DSM behavioural interventions. Research has shown that achieving lasting behavioural change in DSM is unlikely to take place if only individual behaviours are targeted while the context in which these behaviours are embedded remains the same. Best practices examples and social scientific studies have accumulated over the past years and provide interesting insights. This presentation will report on relevant behaviour change research and practicable recommendations and approaches in the transport and SME domains.

This initiative, started as a Task under the umbrella of the International Energy Agency, and is entitled ´Closing the loop. Behavioural change in DSM: From Theory to Practice.

Dr. Ruth Mourik specializes in (energy) sustainability projects, with a focus on behavioural and behaviour change, societal acceptance of new technologies, (open) innovation management and co-creation. Ruth mainly works on project targeting demand side management, demand response, smart grids, sustainable lifestyles, and sustainable system transitions.

She has Masters in Anthropology, Sociology, and Society and Technology Studies (STS), and holds a PhD in systemic technological and societal transitions. Previous employers include Maastricht University, Eindhoven Technical University and the Energy research Centre of the Netherlands (ECN). Ruth is currently CEO and founder of DuneWorks (www.duneworks.eu), a research company.

Hans De Keulenaer is Director of Energy & Electricity at the European Copper Institute (ECI), a non-profit organisation working towards the support and expansion of copper and copper alloy’s markets in Europe. He has over 25 years of experience in running international campaigns for companies and international organisations in the industrial sector. His current interests are sustainable energy systems, e-learning, quality of supply, smart & age-adaptive buildings and energy regulation.


DISCLAIMER: The IEA enables independent groups of experts - the Energy Technology Initiatives, or ETIs. Information or material of the ETI focusing on demand-side management (IEA-DSM) does not necessarily represent the views or policies of the IEA Secretariat or of the IEA’s individual Member countries. The IEA does not make any representation or warranty (express or implied) in respect of such information (including as to its completeness, accuracy or non-infringement) and shall not be held liable for any use of, or reliance on, such information.